Grandpa, To answer your question, neither is worse than the other. In our free society, when one is harmed (or perceived to be harmed), there are a number of possible responses that can be made. You have mentioned two. Sometimes a combination of these two are used. While I am not a member of the Trial Lawyers Assn. , I am concerned about the latest buzzphrase - tort reform. In many ways I see this as a weakening of general and product liability laws in this country. I believe that punitive damages are appropriate when a company or organization causes a significant problem with seemingly malice and forethought. A couple of examples spring to mind, the pipeline up in Bellingham and the Ford Pinto.
So, I see both protests and lawsuits as being viable ways of effecting change in our society. Certainly the monetary rewards from lawsuits are clear. As are the risks associated with bringing a lawsuit. We would make a mistake if we did not see that there are monetary rewards from protests on occasion. Additionally, I'm certain that not everyone who protests (marches, boycotts, etc) have the same motivation. Greed as a human response is not restricted to lawsuits alone.
Now, as to the WT lawsuit, well there are other threads that are carrying the load.
My $0.02, I look forward to buying you lunch today.
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"You're not a g*dda*n looney Martini, you're a fisherman"
R.P. McMurphy - One Flew Over The Cuckoo's Nest